2011 Survey of Business School Admissions Officers from Kaplan Test Prep

Kaplan Test Prep just announced the results of their 2011 Survey of Business School Admissions Officers. It’s a very interesting read for those thinking applying and covers everything from financial aid availability to what the adcom thinks of your Facebook and Twitter pages. Highlights include:

  • For the first time since we began tracking the issue in 2009, a majority (52%) of top business schools say that applicants now have the option to submit a score from the GRE instead of the GMAT.  Additionally, 34% of business schools that are still GMAT-only say they are likely to accept the GRE for the 2012 or 2013 admissions cycle. Traditionally, the GRE has been used only for admissions to non-MBA graduate level programs, while the GMAT was the admissions exam of record required by business schools.
  • Facebook and Google are Fair Game: 27% of admissions officers said they have Googled an applicant to learn more about them; 22% said they have visited an applicant’s Facebook or other social networking page for the same purpose.
  • Your Digital Trail Can Lead to Rejection: 14% of admissions officer who did online research said they have discovered something about a prospective student that negatively impacted their business school application.
  • Business School Admissions Urban Legend, Busted: Contrary to the belief held by many aspiring MBAs still in college, business schools report that an applicant’s lack of work experience is not the biggest application killer – it’s actually a low admissions exam score (58%), followed by a low undergraduate GPA (24%) and then lack of relevant work experience at 12%.
  • Financial Aid Still Available: 36% of business schools said that compared to the previous admissions cycle, the amount of financial aid they were able to provide students increased; 47% reported the amount stayed the same; only 17% said the amount decreased.

Here are the survey’s full findings: http://press.kaptest.com/press-releases/kaplan-test-prep-survey-finds-that-a-majority-of-top-business-schools-now-accept-the-gre-as-an-admissions-alternative-to-the-gmat-giving-undergrads-flexibility-to-pursue-either-a-master%E2%80%99s-deg

Thanks to Kaplan Test Prep for sharing the info! Don’t forget, Kaplan offers 10% all courses to MBA Podcaster listeners. For the 10% Discount code for Kaplan GMAT prep use MBAPOD10 promotion code at checkout – Click Here to Claim!

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