Tulane is for students “who are bigger than themselves” — especially in the wake of Hurricane Katrina’s destruction. That’s what Bill Hydrick tells me when I call. Bill is Director of Media Services at Tulane. We’re talking about the question potential MBA students might consider — is it better to stay near home to pursue their business education, or to shoot for a big name business school. It’s a show I’m working on right now for MBA Podcaster.
Part of the issue, Hydrick points out, is that if you say you went to Harvard, everyone knows the brand. But only in the South does it count heavily that you went to Tulane. The school is getting its faculty in front the business community via CNBC, Fox and others to raise its image.
Meanwhile, Tulane business students get heavily involved in the community — raising economic literacy and networking. Hydrick says he can’t speak for the 2009 class yet, but the 2008 class was 93.5% employed within six months, with an average salary topping $83K. Several MBA students began their careers at NY brokerage houses with salaries over $150K. Tulane boasts two well-respected programs — energy and finance. Companies such as Entergy, Goldman Sachs, Shell Oil, Capitol One and Bank of America frequently recruit on campus.
That’s the theme that’s beginning to build as I interview representatives at various regional schools — students can escape the pull of home, if they want, but there’s a special personalized quality they just can’t get at a big name business school.